Oxo-Brite is a non-chlorine bleach that is safe for colors. It harnesses the incredible power of oxygen to whiten, brighten and deodorize laundry and fabrics. Oxo-Brite effectively removes most organic stains and is a natural laundry additive to be used with every wash or as a soak cleanser. 2 pound tub. Eco categories: biodegradable, less toxic, animal friendly, agriculturally based.